World of HeadspaceHeadspace’s mission is to improve the health and happiness of the world. To support this goal, we crafted a compelling brand identity designed to bring joy and delight into every aspect of our work. Using a playful visual language, vibrant colors, and our iconic smile, we meet our members wherever they are and help to destigmatize mental health along the way.
As the leader of the in-house brand design team, I directed the development of Headspace’s look and feel across product, content, consumer marketing, social impact and enterprise solutions.
Role: Creative Direction, Team Lead